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UFC is headed to Brazil

It started in academies, gyms and even in the streets of Rio de Janeiro. “Vale Tudo” or “anything goes” fights pitted modern-day gladiators of various fighting styles against each other for bragging rights and to prove which academy was the best. It was exciting, it was beautiful, it was – the birth of the sport of mixed martial arts.

THE UFC® RETURNS TO THE CRADLE OF MIXED MARTIAL ARTS FOR FIRST EVENT IN BRAZIL IN OVER 12 YEARS
UFC Event Saturday, August 27, 2011 live from HSBC Arena


Now two decades, rule changes and improvements later and after its explosion on American soil with The Ultimate Fighting Championship® leading the charge, Brazil’s gift to the rest of the world is making its way back to the cradle of MMA. Backed by the extensive lineage of proud Brazilian UFC® fighters, the world’s leading mixed martial arts organization, the Ultimate Fighting Championship, is pleased to announce it will return to Brazil for the first time since 1998.

UFC owners Frank Fertitta, III, Lorenzo J. Fertitta, and Dana White announced today that the same Brazilian city that will be home to the 2016 Summer Olympics and the 2014 FIFA World Cup, Rio de Janeiro, will also be home to an international UFC event at the HSBC Arena on Saturday, August, 27, 2011.

“We couldn’t wait to host our first-ever UFC event in Brazil’s biggest city,” said White. “Brazilians have given so much to the growth of this sport. I’m excited that we can give back to the country that has given us so many great fighters. From Royce Gracie and Vitor Belfort to “Shogun” Rua, Anderson Silva and Jose Aldo, these fighters are all champions and are so proud of their roots. It’s time for us to bring a live UFC event here and show the people of Brazil how much this sport has grown.”

“This is another giant step forward in our global expansion and in growing UFC into the biggest sport in the world,” said Lorenzo Fertitta. “By bringing world-class fights back to Brazil, we not only secure a foothold in a major international market but we also give back to the people who have supported UFC for nearly 20 years.”

The Fertittas and White delivered today’s announcement live at 2:30 p.m. local time in a press conference held at Palacio de Cidade, the official residence of Honorable Eduardo Paes, the mayor of Rio de Janeiro, Brazil. Antonio Pedro Figueira de Mello, President of Riotur attended and spoke at the event, along with UFC Hall of Famer and first-ever UFC Champion Royce Gracie, former Light Heavyweight UFC Champion Vitor Belfort and current UFC champions Anderson “The Spider” Silva (185lb/Middleweight), Mauricio “Shogun” Rua (205 lb/Light Heavyweight) and Jose Aldo (145 lb/Featherweight).

The original UFC champion, Royce Gracie brought his family’s style of jiu-jitsu to the states in the early 90s and it has never left. A revolutionary fighter, the Rio de Janeiro native changed the way the game was played and stressed the importance for mixed martial artists to learn the ground game. Gracie earned four victories in one night at the first Ultimate Fighting Championship and is a UFC Hall-of-Famer.

Arguably the greatest pound-for-pound fighter ever, UFC middleweight champion Anderson Silva has gone from his Brazilian city of Curitiba to international stardom. A true finisher, Silva has won a UFC record 12 fights inside the organization with 10 finishes. The long-reigning undisputed champion has held the middleweight title since October of 2006.

Another champion from the great city of Curitiba, Mauricio “Shogun” Rua currently holds the UFC’s light heavyweight title with his recent win over another acclaimed Brazilian, Lyoto Machida. The dynamic 29-year-old is world-renown for his devastating striking skills and his relentless attack.

A former UFC light heavyweight champion, Vitor Belfort is another on a long list of exciting Brazilian fighters. A Brazilian jiu-jitsu black belt that is known for his superior boxing skills, the 33-year-old Rio de Janeiro native will look to earn the UFC middleweight title when he takes on Anderson Silva at UFC 126 in February.

A winner of 18 of his first 19 professional fights, Jose Aldo made history by becoming the first UFC featherweight champion in history. A native of Manaus, the 24-year-old Brazilian reminds many of a 145-pound Anderson Silva because of his vicious striking and strong ground game.

More information about the UFC Rio taking place Saturday, August 27, 2011 at HSBC Arena including main event matchup, undercard bouts and ticket sale dates and prices will be announced in the near future.

Ultimate Fighting Championship® - www.ufc.com
Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC® produces over twelve UFC live Pay-Per-View events annually and 30 live arena events around the world. UFC programming is distributed in the United States on Viacom, Inc.’s Spike TV and on Comcast, Inc.’s Versus network. UFC content is distributed commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada. Globally, UFC programming is broadcast in over 147 countries and territories, reaching 430 million homes worldwide, in 19 different languages. Ancillary businesses now include UFC.com with over 5 million unique visitors per month, the best-selling UFC “Undisputed” videogame franchise distributed by THQ, UFC Gym™, UFC Fight Club affinity program, UFC Fan Expo™ festivals, branded apparel, trading cards, articulated action figures and other media including best-selling DVDs and a U.S. bimonthly magazine.

Ultimate Fighting Championship®, Ultimate Fighting®, UFC®, The Ultimate Fighter®, Submission®, As Real As It Gets®, Zuffa®, The Octagon™ and the eight-sided competition mat and cage design are registered trademarks, registered service marks, trademarks, trade dress and/or service marks owned exclusively by Zuffa, LLC and licensed to its affiliated entities and other licensees in the United States and other jurisdictions. All other marks referenced herein may be the property of Zuffa, LLC, its affiliates or other respective owners.



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